Best Funnel Builders For Small Business

Let´s see the best funnel builders for small business. While Clickfunnels is our preferred funnel builder, a very small business would want something even more simple as an alternative.

Best Funnel Builders For Small Business

A small business owner uses a computer to create a sales funnel, surrounded by marketing materials and a positive, motivated atmosphere

When selecting a funnel builder for your small business, consider key features such as ease of use, affordability, integration options, and the variety of templates available. Here’s how some of the top funnel builders measure up.

Funnel BuilderNotable FeaturesBest For
ClickFunnelsIntuitive interface, A/B testingSelling courses
HighLevelWhite-label capabilitiesMarketing agencies
KartraCustomer feedback toolsSmall businesses focusing on client insights
Systeme.ioFree starter plan, Easy to useQuick funnel creation
GetResponseE-commerce tools, Upsell recommendationsE-commerce with a focus on performance tracking

ClickFunnels offers a user-friendly dashboard that allows you to create sales funnels quickly. It’s particularly effective for small businesses focused on course sales.

For small businesses looking for an all-in-one solution, provides a solid infrastructure without initial investment, thanks to their generous free starting plan.

Kartra stands out for small businesses that heavily rely on customer feedback, offering sophisticated tools to capture and leverage client insights in marketing strategies.

GetResponse goes beyond basic funnel building; it’s specifically tailored for e-commerce businesses who also wish to analyze their store’s performance and make informed decisions about upselling strategies.

Lastly, HighLevel is the go-to for marketing agencies needing a white-label option that allows them to brand the service as their own when offering it to clients.

For small businesses looking for cost-effective and straightforward solutions, these funnel builders offer specific advantages that can streamline your online marketing and sales processes.


ClickFunnels is a robust sales funnel builder tailored to optimize your small business’s online marketing and sales efforts. With an intuitive interface, you can craft custom funnels designed to guide visitors through each step of the purchasing process. The simplicity of ClickFunnels lies in its drag-and-drop functionality and the prebuilt templates it offers, easing the creation of high-converting sales funnels without needing extensive technical knowledge.

Core Features:

  • Drag-and-drop editor
  • A/B testing
  • Customizable templates
  • Email automation and autoresponder
  • Third-party integrations (CRM, payment gateways)
  • Analytics and reporting

Email Marketing & Automation: A standout feature is the email marketing automation which streamlines follow-ups with your clients, nurtures leads, and segments emails based on user interactions, making your marketing efforts efficient and personalized.

Analytics & Reporting: Through its analytics, ClickFunnels provides insights into your funnel’s performance, helping you make data-driven decisions to improve conversions.

Pricing: Starting at $127/month (billed annually), this platform offers value for money considering the breadth of features and the potential return on investment from optimized sales funnels. Although it’s not the cheapest, the value offered aligns with the cost for many businesses.

Security & Compliance: ClickFunnels ensures your business stays secure and compliant with SSL encryption and adherence to regulations like GDPR.

Customer Support: An active user community and comprehensive customer support contribute to resolving any issues and improving user experience.

Here’s a summary table of ClickFunnels features:

FeatureDescriptionRelevance for Small Businesses
Ease of UseUser-friendly interface with drag-and-drop editor.Simplifies funnel creation without technical expertise.
TemplatesRange of prebuilt templates available.Quick-start funnel building, saving time and resources.
A/B TestingTest pages to optimize conversion rates.Improve sales with data-backed decisions.
IntegrationsWorks with CRMs, CMSs, email marketing tools, etc.Centralizes tools for streamlined marketing efforts.
AutomationEmail marketing within the funnel, autoresponder capabilities.Enhances customer relationship management.
ReportingIn-depth analytics of funnel performance.Offers actionable insights to increase effectiveness.
PricingVarious plans with a focus on providing value for money.Matches different business sizes and needs, with free trials available.
SupportAccess to customer support and a resourceful community.Offers assistance and the exchange of best practices.
Security & ComplianceSSL certificates, GDPR compliance.Protects customer data and business integrity.

Optimize Press

OptimizePress serves as a WordPress funnel builder, tailored for your small business needs. You can expect a user-friendly interface with a visual funnel builder to map and manage your sales processes efficiently.

Core Features:

  • Drag and Drop Editor: Enables you to create pages quickly.
  • Prebuilt Templates: Selection of templates to kickstart your funnel.
  • A/B Testing: Optimize conversions by testing different pages.

Simplification & Automation: With OptimizePress, the complexity of the funnel setup is simplified thanks to its visual construction and built-in email responder capabilities. You’re empowered to segment emails based on user actions within your sales funnel.

Ease of Use:

  • Learning Curve: Minimal, suitable for beginners.
  • Interface: Intuitive drag-and-drop functions.

Integration & APIs:

  • Third-Party Software: Connects with numerous marketing, CRM, and payment platforms.
  • APIs: For bespoke integrations to streamline your sales ecosystem.

Analytics & Reporting: Monitor funnel performance with built-in analysis tools to make data-driven decisions.


  • Offers value with a balance between cost and features.
  • Free trials and subscription options available.

Support & Community: Responsive customer support and a vibrant user community ensure you’re never alone.

Security & Compliance:

  • SSL certificates and data encryption safeguard your data.
  • Complies with GDPR and other privacy regulations.

CMS Capabilities:

  • Build a website with full CMS features for an all-in-one business solution.

Below is a summarized table of what OptimizePress has to offer:

Visual Funnel BuilderMap out each step of your funnel with ease.
Templates & EditorUse prebuilt templates and the drag-and-drop editor for quick page creation.
A/B TestingTest different elements to improve conversion rates.
Automation & SegmentationEmail marketing automation and user action-based segmentation.
Integrations & APIsConnect with third-party software and use APIs for custom integrations.
AnalyticsTrack and analyze funnel performance.
Pricing & ValueCompetitive pricing with free trials and various subscription plans.
Support & CommunityAccess to customer support and an active user community.
Security & ComplianceFeatures SSL certificates, data encryption, and regulatory compliance.
CMS CapabilitiesBuild not just funnels but entire websites with CMS functionality.

For your business, leveraging OptimizePress will allow you to establish a professional online presence and optimize your sales process without adding unnecessary complexity or cost.


Core Features and Selling Proposition: Thrive Architect is tailored for small businesses focusing on conversion-oriented website building. Your experience with this tool will include crafting sales funnels that are designed to convert.

  • Simplification of Sales Funnel Process: Creating sales funnels with Thrive Architect is a streamlined process. Utilize the drag-and-drop editing for a visual approach to funnel design without needing coding skills, making the building process more intuitive.

Ease of Use and Interface: The user interface in Thrive Architect is user-friendly with a gentle learning curve. Your time to proficiency is shortened thanks to its clarity and responsiveness.

  • Templates and Features:
  • Over 300 professionally crafted templates at your disposal.
  • Full-width layouts, vertical split layouts, and more.
  • Customizable buttons, testimonials, and lead generation forms.

A/B Testing: The ability to run A/B tests is not natively included in Thrive Architect. However, integration with Thrive Optimize allows for easy testing of different content, giving you insights into what works best.

Integrations: Seamless integrations abound—email marketing, CRM systems, and payment gateways work in harmony with Thrive Architect. APIs are available for custom integrations, ensuring you can connect to various services.

Automation and Segmentation: Email marketing automation isn’t directly provided, but with integrations available, you can set up autoresponder capabilities and segment emails based on user actions in your funnel.

Analytics and Reporting: Thrive Architect grants you access to analytics tools, allowing for comprehensive reporting on your sales funnel’s performance.

Pricing: Offers competitive pricing and value for money. Regular updates with no additional costs.

Customer Support: Strong customer support structure and active user community forums for guidance.

Security and Compliance: Includes SSL certificate support for data security, and complies with GDPR and California Consumer Privacy Act regulations.

Data Portability: Import and export functionalities are at your disposal, making the transition from other services easy.

CMS Capabilities: Yes, the ability to construct a complete website beyond just funnels is within your reach with Thrive Architect.

Below is a table summarizing the key features of Thrive Architect:

Templates & Drag-and-DropOver 300 prebuilt templates with drag-and-drop functionality for building funnels without needing to know how to code.
Third-Party IntegrationsEmail, CRM systems, and payment gateways with API support for custom connections.
Email Automation & SegmentationConnect with services to implement autoresponders and segmentation based on user actions.
AnalyticsTools for detailed reporting on funnel performance are available.
PricingCompetitive pricing with a good value proposition. Offers updates without additional costs.
Security & ComplianceSSL certificates and adherence to GDPR and California privacy laws ensure data protection.
CMS CapabilitiesAbility to expand beyond funnels to create a full-fledged website.

Remember, while Thrive Architect doesn’t include all features natively, the level of integration and support for third-party services adds considerable value, allowing you to build effective, conversion-focused sales funnels for your small business.


Core Features and Selling Proposition:
ConvertKit is designed with simplicity in mind, gearing towards solo creators and small businesses. Its core advantage lies in its email marketing automation features which allow you to nurture leads effectively through custom paths. ConvertKit facilitates the sales funnel process by segmenting subscribers based on their actions, enabling personalized communication.

  • Ease of Use and Interface:
    Your experience with ConvertKit will be straight-forward, thanks to its intuitive user interface. Beginners can quickly adapt due to the minimal learning curve.
  • Templates and Drag-and-Drop Features:
    Although ConvertKit does not feature a drag-and-drop builder for sales funnels, it offers a range of email templates to aid in crafting your campaign.
  • Automation and Email Marketing:
    The service shines with its automation capabilities, which include autoresponder functions to engage your audience without manual intervention.

Integration and APIs:
ConvertKit seamlessly integrates with popular third-party software, enhancing your capability to run a cohesive marketing effort.

Analytics and Reporting:
Track conversions and email opens through its straightforward analytics, helping you to refine your strategies.

ConvertKit’s value for money is evident, especially with their free tier. A variety of paid plans provide advanced features, with annual subscriptions offering significant savings.

Customer Support:
With responsive customer support and an active user community, you’ll have access to assistance and shared knowledge.

Security and Compliance:
ConvertKit ensures your business complies with GDPR and other regulations while securing data with SSL certificates and encryption.

CMS Capabilities and Data Management:
While ConvertKit does not offer full CMS capabilities, it allows easy import or export of your data for versatility across platforms.

Feature CategoryDetails
Automation & Email MarketingAutoresponders, segmentation based on user actions within the funnel
Integration & APIThird-party integrations, API access for custom solutions
TemplatesEmail templates (Pre-built not available for funnel building)
Ease of UseIntuitive interface, minimal learning curve
ReportingConversion tracking, email open rates
PricingFree tier available, paid plans, annual subscription discounts
Customer SupportResponsive support, active community
Security & ComplianceSSL certificates, GDPR compliant
Data ManagementImport and export capabilities

ConvertKit simplifies the sales funnel process for your small business with its automation and segmentation tools. While it is primarily an email marketing platform, its features support the funnel stages indirectly by fostering customer relationships and nurturing leads.


Core Features and Selling Proposition: HighLevel is a comprehensive sales and marketing platform designed for small businesses and entrepreneurs. Your sales funnel process is simplified through a suite of tools that support efficient lead conversion and customer retention.

Ease of Use and Interface: Learning to navigate HighLevel can be straightforward with its user-friendly interface. It provides drag-and-drop features that reduce the complexity of funnel creation. The process is further eased with prebuilt templates that you can customize with minimal effort.

Templates and Drag-and-Drop: You get access to a variety of customizable templates that are geared towards conversion. Using the intuitive drag-and-drop editor, you can quickly build funnels that reflect your brand and resonate with your target audience.

A/B Testing and Analytics: With HighLevel, you can perform A/B testing to determine the best-performing elements of your funnels. The software offers robust analytics and reporting tools, allowing you to track user interactions and optimize your sales process accordingly.

Integration and Automation: You’ll find it integrates seamlessly with numerous third-party software, including email marketing platforms, CRM systems, and payment gateways. HighLevel’s API facilitates custom integrations. Automation features enable sophisticated email marketing within the funnel, with autoresponder capabilities and segmentation options based on user actions.

Price and Value for Money: HighLevel offers a free trial, and its yearly subscription plans provide significant value for small businesses looking to streamline their marketing efforts without a hefty investment.

Customer Support and Community: The platform boasts reliable customer support and an active user community, which can be helpful as you’re learning the ropes or seeking strategic advice.

Security and Compliance: HighLevel adheres to stringent security measures, including SSL certificates and data encryption. It also complies with GDPR, California, and other data protection regulations.

CMS Capabilities and Data Portability: It provides CMS capabilities, allowing for the creation of a fully-fledged website. Additionally, you can import data from other sales funnel software or export your data for use in other systems.

Here’s a table summarizing HighLevel’s main features:

CustomizationDrag-and-drop editor with prebuilt templates for ease of use.
AutomationInbuilt email marketing and autoresponders for efficient outreach.
IntegrationConnects with major third-party systems for extended functionality.
Testing and OptmizationA/B testing and analytics for performance measurement.
ValueCost-effective with free trials and comprehensive yearly plans.
SupportStrong customer service and an engaged user community.
SecurityRobust protection with compliance to major regulations.
CMS and PortabilityIncludes website building and easy data migration features.


Unbounce is a platform that excels in creating custom landing pages, which are central to any sales funnel strategy. With its powerful AI copywriting and optimization tools, your small business can generate content swiftly and optimize for better conversion rates.

Core Features:

  • Drag-and-Drop Builder: Easily create landing pages without any coding knowledge.
  • Templates: Access a library of pre-built templates suited for various industries.
  • A/B Testing: Test different versions of your page to determine which performs best.

Ease of Use: Unbounce’s interface is user-friendly, with a minimal learning curve, making it ideal for small businesses seeking to streamline their sales funnel without extensive technical knowledge.

Integration Capabilities:

  • Integrate with a range of third-party applications such as email marketing software, CRM systems, and payment gateways for streamlined workflow.
  • Utilize APIs for custom integrations tailored to your business needs.

Email Marketing and Automation: Automate your email responses based on user actions within the funnel, allowing for segmentation and targeted communication.

Analytics and Reporting: Gain insights into your landing page performance with in-depth analytics and reports, assisting in informed decision-making.


  • Offers competitive pricing with free trial options.
  • Subscription plans available that can provide value for money, depending on your business needs.

Support and Community: Benefit from responsive customer support and engage with an active user community for shared learning and networking.

Table with Summary Details:

Template AvailabilityVariety of industry-specific templates
Drag-and-DropSimplifies the creation process
A/B TestingAllows optimization for higher conversion
IntegrationCRM, email marketing, payment gateways
Custom Integration (API)Extends functionality with custom apps
AutomationEmail triggers based on funnel activity
AnalyticsProvides data on page performance
PricingFree trials and paid subscriptions available
SupportCustomer service and community forums
SecuritySSL certificates and GDPR/regulation compliance
CMS CapabilitiesPossibility to build a fully-fledged website beyond landing pages

By using Unbounce, you can create high-converting sales funnels with ease and at a reasonable cost, making it a valuable tool for small businesses focused on growing their online presence efficiently.


Leadpages specializes in streamlining the sales funnel process for small businesses by providing a user-friendly interface and a host of powerful features. Your aim to create landing pages that convert is supported with a selection of professionally designed templates and a drag-and-drop builder, making the creation of your marketing content quick and intuitive.

Core Features:

  • Template Variety: Extensive range of templates for various business needs.
  • Drag and Drop Editing: Simplifying page design through intuitive controls.
  • A/B Testing: Enhanced decision-making with split testing.
  • Integration: Compatible with numerous third-party software solutions.
  • Automation and Autoresponder: Email marketing tools to nurture leads efficiently.

You’ll find that Leadpages has a gentle learning curve thanks to its clear-cut interface, allowing you to establish and enhance your online presence without requiring extensive technical knowledge. This is particularly beneficial for small businesses looking for cost-effective solutions that do not compromise on quality.

Key AspectDescription
SimplificationStreamlined design with drag-and-drop for ease of use.
Templates and DesignWide selection, with responsive designs for optimal display on all devices.
Analytics and ReportingReal-time data for tracking your funnel’s performance.
IntegrationIntegrates seamlessly with email marketing, CRMs, CMS, and payment gateways.
Automation FeaturesAutomates emails based on user actions, easing the follow-up process.
Customer SupportAccess to a knowledgeable support team and an active community for troubleshooting.
SecuritySSL certificates for secure connections, with GDPR compliance ensuring data protection.
PricingCompetitive pricing with free trials and annual subscription options available.

Security is a paramount concern, and Leadpages addresses this with SSL certificates for all published pages and compliance with regulations like GDPR, ensuring your customer data is safeguarded.

Lastly, with Leadpages, you have the possibility to both import data from other sales funnel software and export data to consolidate your marketing efforts. Couple this with the ability to create a full website via Leadpages’ CMS capabilities, and you have a comprehensive toolkit at your disposal to grow your business.


Kartra positions itself as a comprehensive solution for online marketing, focusing on the simplification of the sales funnel process for small businesses. Its ease of use prioritizes a low learning curve to accommodate users who may not have extensive technical experience. The interface includes a straightforward drag and drop editor, backed by an array of ready-to-use templates.

Core Features:

  • Drag and Drop Editor: Intuitive user interface that allows you to build pages easily.
  • Email Marketing Automation: Send automated responses and segment emails based on user actions.
  • Analytics and Reporting: Gain insights into your funnel’s performance with detailed analytics.
  • Third-Party Integrations: Seamless connections with email marketing software, payment gateways, CRMs, and more.

Ease of Use:

  • Templates: A variety of prebuilt templates for rapid funnel creation.
  • Learning Curve: User-friendly for non-tech-savvy individuals.

Advanced Capabilities:

  • A/B Testing: Optimize your sales funnels with split testing features.
  • Automation: Set rules for email marketing within the funnel for follow-up sequences.
  • Segmentation: Organize your contacts based on their interactions within your funnel.

Support and Community:

  • Comprehensive customer support network.
  • Active user community for shared learning and troubleshooting.

Security and Compliance:

  • Strong security with SSL certificates.
  • Compliance with regulations including GDPR.

Template and Customization:

Prebuilt TemplatesVariety of templates streamlined for sales funnel creation
Custom IntegrationAPI access to create unique integrations
CMSBuild a full website along with funnel pages

Pricing: Kartra offers competitive pricing with the option of free trials and yearly subscriptions that could result in cost savings.

By using Kartra, you have a platform ready to help you establish and grow your online presence as a small business without the necessity of large investments in technology or marketing staff. Its integrated tools and straight-forward approach to building and managing your digital marketing strategy ensure an all-in-one solution focused on delivering results.


Builderall is a comprehensive digital marketing platform that offers a suite of tools for small businesses to establish and grow their online presence effectively. Your key benefit with Builderall is the ability to create sales funnels that are optimized for conversion, thanks to a multitude of integrated features designed to simplify the sales funnel process.

Core Features:

  • Drag-and-drop website builder
  • Funnel building with prebuilt templates
  • A/B testing capabilities
  • Automation and autoresponder for email marketing
  • Third-party integrations (email platforms, CRM, payment gateways)
  • Custom API integration

Builderall prides itself on an intuitive interface that flattens the learning curve, making it accessible even if you’re not tech-savvy. Your journey in funnel creation is aided by numerous templates and a drag-and-drop feature that facilitate rapid design without compromising on aesthetics or functionality.

Ease of Use:

  • Intuitive user interface
  • Beginner-friendly with structured guidance
  • Drag-and-drop functionality for ease of design

The platform’s robust A/B testing feature allows you to test different elements of your funnels to improve performance. Coupled with detailed analytics and reporting, you can make data-driven decisions to optimize your funnels.

Optimization and Analysis:

  • A/B testing for funnel refinement
  • Analytics for performance tracking
  • Segmentation options for targeted emails

For your email marketing needs, Builderall provides automation features, autoresponder capabilities, and segmentation options based on user actions. These functionalities aim to enhance the effectiveness of your communication and boost engagement with your audience.

Email Marketing Automation:

  • Autoresponder sequences
  • Action-based email segmentation
  • Automated marketing workflows

Builderall ensures the security of your data with SSL certificates and adheres to GDPR, making it a reliable option for handling customer information. You also have the flexibility to import data from other funnel builders or export it as needed.

Security and Compliance:

  • SSL encryption to secure web traffic
  • GDPR compliance for user data protection

Regarding pricing, Builderall offers value for money with various tiers, including free trials and yearly subscription options. Their customer support and user community are notable for being responsive, providing you with resources to navigate any challenges confidently.

Pricing and Support:

  • Competitive pricing tiers with free trial options
  • Responsive customer support and active community

Additionally, with CMS capabilities, you can hold the reins of a fully-fledged website, furthering Builderall’s promise as a one-stop solution for your online business needs.

Summarizing Table:

Feature CategoryDetails
User InterfaceBeginner-friendly, drag-and-drop builder
Funnel TemplatesPrebuilt options available
A/B TestingIn-depth testing for optimization
Email AutomationAutoresponder and segmentation based on funnel interactions
IntegrationsCRM, email marketing, payment gateways, APIs for custom integrations
Analytics & ReportingComprehensive reporting for tracking funnel performance
Security & ComplianceSSL certificates, GDPR compliant
Pricing & SupportFree trial, yearly plans, responsive customer support
CMS CapabilitiesFull website building potential

Builderall can be a practical and cost-effective choice for small businesses looking to streamline their online sales process while managing a tight budget.


Instapage is recognized for its robust landing page builder, intended to optimize the conversion process for your small business. With Instapage’s user-friendly platform, you create sales funnels that effortlessly guide prospects towards purchasing.

Core Features:

  • Templates: Instapage offers a wide array of customizable templates.
  • Drag-and-Drop Editor: Simplifies the design process without needing coding skills.
  • A/B Testing: Allows you to test different page elements to enhance performance.
  • Integrations: Supports integration with popular systems such as email marketing software, and CRMs.
  • Automation: Features automation tools for efficient marketing efforts within your funnel.

Ease of Use: The intuitive interface makes it accessible, reducing the learning curve and allowing you to quickly launch campaigns.

Templates and Customization: Prebuilt templates alongside the drag-and-drop feature streamline funnel creation, making it easy to maintain brand consistency across campaigns.

Testing and Optimization: A/B testing capabilities let you fine-tune each funnel stage to ensure maximum engagement and conversion.

Third-Party Integrations and APIs: Instapage can connect with numerous third-party services, enhancing the functionality of your funnels. Moreover, APIs are available for more sophisticated, custom integrations.

Email Marketing and Automation: With tools for email marketing automation and autoresponder capabilities, you can personalize your follow-ups based on user actions, enhancing lead nurturing.

Analytics and Reporting: Gain insights into funnel performance with comprehensive analytics and reporting, helping to inform business decisions.

Pricing: While pricing details are tailored to your business needs, Instapage provides options such as free trials and yearly subscriptions to accommodate different budgets.

Customer Support: Responsive customer support ensures you can resolve issues promptly, complemented by an active user community for peer advice.

Security and Compliance: Instapage encrypts sensitive data and complies with key regulations like GDPR, safeguarding your customer information.

CMS Capabilities: While primarily focused on landing pages and funnels, Instapage also offers basic CMS capabilities for website creation.

Importing and Exporting Data: Easily import data from other sales funnel software or export information to be used in other systems.

Below is a summary table outlining Instapage’s main attributes for your small business:

Ease of UseUser-friendly with minimal learning curve.
Templates & CustomizationVariety of prebuilt templates with drag-and-drop customization.
Testing & OptimizationA/B testing to improve funnel pages.
Third-Party IntegrationsMarketplace of integrations, plus API for custom connections.
Email Marketing & AutomationAutomated responses and segmentation based on user actions.
Analytics & ReportingData insights to measure funnel performance.
Pricing & ValueFlexible pricing with free trial options to fit small business.
Support & CommunityAccess to customer support and a community of users.
Security & ComplianceAdherence to regulations with data encryption and SSL certificates.
CMS CapabilitiesBasic tools for building a functional website.
Data PortabilityImport/export capabilities for seamless data management.

Instapage delivers a blend of efficiency, customization, and value, making it a solid choice for your small business’s online funnel-building needs.


Kajabi positions itself as a comprehensive platform for entrepreneurs, particularly those focusing on education products such as online courses, coaching programs, and membership sites. Your build-out process is streamlined with a robust set of tools for digital product creation and delivery.

Core Features: With Kajabi, you have a full suite of marketing tools at your disposal. Its functionality includes email marketing, product hosting, membership site creation, and payment processing. It’s designed with a focus on content creators who need an all-in-one solution to manage their digital products.

Ease of Use: Kajabi offers a user-friendly interface, which makes it accessible even if you’re not particularly tech-savvy. A range of prebuilt, customizable templates are provided to simplify the funnel creation process.

Integration and Automation: Kajabi integrates with major third-party email marketing software and CRM systems. It offers API access for custom integrations and the sales funnel software features powerful automation capabilities which can handle email responses based on user actions.

Templates and Drag and Drop: Templates are available to quickly start your funnel. The drag-and-drop editor simplifies layout adjustments and content placement.

A/B Testing and Reporting: It includes A/B testing features to optimize your sales funnel performance, alongside comprehensive analytics and reporting to assess the effectiveness of your campaigns.

Pricing: Kajabi does not offer a free trial directly but has been known to offer a 14-day trial through promotions. It provides several pricing tiers, making it adaptable based on your small business needs.

Support and Community: The platform has a reputation for strong customer support and an active user community, critical for troubleshooting and networking.

Security and Compliance: Kajabi maintains high-security standards with SSL certificates, data encryption, and compliance with GDPR and other regulations, ensuring your business and customer data’s safety.

Kajabi can be an investment for your business, but many users find the value in its comprehensive suite of tools which can replace multiple services.

FeaturesAvailability in Kajabi
Drag-and-Drop BuilderYes
PreBuilt Funnel TemplatesYes
A/B TestingYes
Third-Party IntegrationsExtensive
API for Custom IntegrationsAvailable
Email Marketing AutomationAdvanced Features
Segmentation for EmailsYes
Analytics and ReportingComprehensive
Free TrialPromotional 14-day Trials
Customer SupportStrong Support and User Community
Security StandardsHigh (SSL, GDPR Compliant)
CMS CapabilitiesFull-fledged Website Building
Data Import/ExportSupported

For a small business looking for an effective yet straightforward solution to enter the digital product market, Kajabi offers a practical option with its integrated features and user-friendly design.


Core Features and Selling Proposition: GetResponse is well-regarded for its strong email marketing and automation capabilities, making it an asset for small businesses keen on streamlining their customer acquisition process. It merges funnel building with marketing tools to provide a cohesive platform for online sales.

  • Templates & Drag-and-Drop: You’ll find various prebuilt funnel templates, which can be easily customized through a user-friendly drag-and-drop editor. These simplify the creation and deployment of sales funnels.
  • A/B Testing: Robust A/B testing features allow you to optimize your funnels and marketing campaigns for higher conversion rates.

Ease of Use: The interface is designed for ease of use, reducing the learning curve significantly. New users adopt GetResponse quickly, harnessing its tools to craft effective marketing strategies.

Automation and Segmentation: With automation features, you can set up email sequences that respond to user actions within your funnel. Segmentation options let you personalize your customer’s journey, improving engagement through tailored communication.

Analytics and Reporting: GetResponse offers detailed analytics and reporting tools that provide insights into funnel performance, allowing for data-driven decisions.

Integration and API Access: A significant number of third-party integrations are available, including CRMs, CMSs, and payment gateways. Moreover, APIs are provided for custom solutions.

Price and Value for Money: Offering a free trial and yearly subscription options, GetResponse aims to deliver value for money, ensuring small businesses can benefit from its comprehensive suite without undue financial strain.

Customer Support: The platform is backed by strong customer support and an active user community, which can be invaluable resources for troubleshooting and learning.

Security and Compliance: Security features such as SSL certificates and data encryption are in place to protect your data. GetResponse adheres to GDPR and other regulations, which is critical for businesses operating within or targeting customers in those jurisdictions.

CMS Capabilities: Beyond funnels, GetResponse provides CMS capabilities to build a full website, which could be beneficial for small businesses looking to consolidate their online tools.

Data Management: The ability to import data from other sales funnels software or to export data facilitates migration and backup processes.

Here’s a quick rundown of key GetResponse aspects:

Templates & EditorPrebuilt templates with drag-and-drop customization
A/B TestingFeatures to test and optimize funnels
Ease of UseIntuitive interface, low learning curve
AutomationEmail marketing automation and segmentation capabilities
AnalyticsIn-depth reporting tools for data-driven strategies
IntegrationsExtensive third-party integrations and APIs
PricingFree trial and competitive yearly plans
SupportStrong customer service and community resources
SecuritySSL encryption and regulatory compliance
CMSFull website building capabilities
Data ManagementOptions for data import/export

Use GetResponse to elevate your marketing funnels, capitalizing on its comprehensive tools to enhance your small business’s online presence and sales process.

Groove Funnels

GrooveFunnels is a comprehensive suite that includes essential marketing tools designed to assist you in building and managing your online business. When considering simplifying your sales funnel process, GrooveFunnels offers a user-friendly interface, which aims to lower the learning curve so that you, even with limited technical expertise, can create effective sales funnels.

Ease of Use and User Interface:

  • Intuitive drag-and-drop builder
  • Minimal learning curve for new users

Core Features:

  • Sales funnels and landing pages
  • Email marketing with automation and autoresponder capabilities
  • Integrated shopping cart
  • Membership site functionality
  • Webinar platform
  • Video hosting
  • Blogging capability

Templates and Customization:

  • Prebuilt templates for quick funnel setup
  • Customizable using the drag-and-drop feature

Integration and API:

  • Third-party software integrations include email marketing services, CRM systems, and payment gateways.
  • API access for custom integrations also provided.

Automation and Segmentation:

  • Email automation based on user actions
  • Segmentation options for targeted email campaigns

Analytics and Reporting:

  • In-depth insights into funnel performance
  • Tracking user behavior for optimization


  • Free version available with basic features
  • Yearly subscription plans vary, offering additional capabilities

Customer Support:

  • Active user community
  • Resources and support for troubleshooting

Security and Compliance:

  • SSL certificates ensure data encryption
  • Complies with GDPR and California privacy laws

Import/Export and CMS:

  • Ability to import from/export to other sales funnel services
  • Capabilities to build a full-fledged website (CMS)
InterfaceUser-friendly, drag-and-drop
Core FeaturesAll-in-one sales and marketing suite
TemplatesVariety of prebuilt options for rapid deployment
IntegrationsExtensive third-party integrations and APIs available
Automation & SegmentationAdvanced email marketing with autoresponder functionality
AnalyticsDetailed analytics and reporting features
PricingFree to start; competitive yearly subscription rates
SupportStrong customer support and a robust user community
SecuritySSL encryption and compliance with major privacy regulations
CMSFull website creation capability alongside funnel building

For small businesses seeking an effective yet straightforward and affordable solution, GrooveFunnels provides a blend of functionality and ease that can help streamline your online marketing efforts. Without the need for extensive technical knowledge, you can launch a diverse array of marketing funnels tailored to your business needs.

Systeme IO

When looking to streamline your online sales process, Systeme IO can be your choice of a funnel builder for its simplification of complex marketing tasks into an easy-to-navigate interface.

Core Features:

  • Funnel Builder: Create custom funnels using a drag-and-drop editor.
  • Email Marketing: Advanced automation and segmentation features align with the actions taken by users within the funnel.
  • Automation: Set rules for follow-up emails and other trigger-based actions.
  • Templates: Choose from a plethora of pre-built funnel templates.

Ease of Use:

With an intuitive design, you’ll find a soft learning curve despite the platform’s robust functionality. Whether you’re seasoned in digital marketing or new to the scene, Systeme IO’s interface guides you through each process methodically.

Integration and APIs:

Seamlessly connect to a variety of third-party software, including email marketing tools, CRM systems, and payment gateways, or leverage APIs for custom integrations to suit your specific business needs.

Analytics and Reporting:

Track your success with integrated analytics tools, providing actionable insights into your sales funnel’s performance.

Templates and A/B Testing:

Leverage pre-built templates that save time and enable quick launch of marketing campaigns. Test variations of your pages with A/B testing features to optimize for conversion.

Data Handling and Security:

Import data from other tools with ease and rest assured that your business is compliant with regulations like GDPR while having your data protected by SSL certificates and encryption.


Experience cost-effectiveness with Systeme IO’s competitive pricing, including a free trial and the option of yearly subscriptions.

Support and Community:

Tap into a resourceful customer support and an active user community for assistance and exchange of ideas.

CMS Capabilities:

Create and manage your comprehensive website within Systeme IO, integrating all aspects of sales and marketing on one platform.

Core FeaturesDetails
Funnel BuilderDrag-and-drop editor, pre-built templates
Email MarketingAutomation, segmentations based on user actions
Integrations/APIsThird-party software, custom APIs
Analytics & ReportingConversion tracking, actionable insights
Ease of UseUser-friendly interface with guides
Security & ComplianceSSL, GDPR, and others
PricingFree trial, competitive yearly subscriptions
Customer SupportResponsive support, active community
CMSFull website management capabilities

For your small business, Systeme IO offers a comprehensive, cost-effective solution that simplifies the creation and management of online sales funnels, encompassing all the necessary tools for establishing a robust digital presence.


Core Features and Selling Proposition

  • Ease of Use: Your experience with HubSpot begins with a user-friendly interface, ensuring you won’t be overwhelmed as you navigate the software.
  • Drag and Drop Features: The drag-and-drop functionality streamlines creating marketing materials, from emails to landing pages.
  • A/B Testing: Fine-tune your funnels with A/B testing to understand what works best for your audience.

Templates and Customization

  • PreBuilt Templates: Access a variety of professionally designed templates, making it easy to launch campaigns quickly.
  • Custom Integrations: With open APIs, you can tailor HubSpot to fit your business’s unique needs.

Email Marketing and Automation

  • AutoResponder Capabilities: Keep your audience engaged with automated email responses based on user actions.
  • Segmentation Options: Categorize emails based on user behavior for more targeted communication.

Analytics and Reporting

  • Insights: Monitor your funnel’s performance with in-depth analytics to make data-driven decisions.
  • Reporting: Easily generate reports to track progress and identify opportunities for improvement.

Pricing and Support

  • Free Trials: Test the waters with HubSpot’s free trial option to ensure it’s the right fit for your business.
  • Subscription Plans: Flexible plans are available to suit various budgets, with yearly subscriptions offering additional savings.

Security and Compliance

  • Data Protection: Benefit from SSL certificates and encryption to keep your customer data secure.
  • Regulation Compliance: Stay compliant with GDPR, California, and other regional regulations.


  • Import/Export: Seamlessly import data from other sales funnel software or export your data for external use.
  • CMS Capabilities: Expand beyond funnels to build a complete website within the same ecosystem.

Here is a table summarizing HubSpot’s features relevant to small businesses:

Feature CategoryDetails
Ease of UseUser-friendly interface with drag-and-drop editing
TemplatesVariety of prebuilt templates, open APIs for customization
Email MarketingAutoresponders, segmentation, and automation features
AnalyticsIn-depth analytics and reporting for funnel performance
Pricing and SupportFree trials, flexible subscriptions, and reliable customer support
Security and ComplianceSSL certificates, encryption, and compliance with regulations
InteroperabilityImport/export capabilities, full CMS for website building

With these features, HubSpot simplifies the sales funnel process, offering you an uncomplicated and cost-effective solution for managing customer relationships and amplifying your sales efforts.


Landingi is a robust funnel builder designed to streamline the sales funnel creation process for you, particularly if you run a small business looking for an affordable and efficient online marketing solution. Its interface is user-friendly, with minimal learning curve, so you can easily navigate and utilize its features from the outset.

Core Features:

  • Drag and drop builder
  • Landing page templates
  • A/B testing
  • Email marketing automation

The drag and drop editor and a wide selection of templates simplify the creation of custom landing pages. You can craft professional-looking pages without needing any coding skills, and make use of A/B testing capabilities to determine the best-performing versions for your audience.

Ease of Use: Landingi provides an intuitive design interface that’s easy for beginners yet powerful for seasoned marketers.

Automation and Integration:

  • Autoresponder functionality
  • Third-party integrations including email services, CRMs, and payment gateways
  • API access for custom integrations

Landingi helps in automating your email marketing as part of the sales funnel, with segmentation based on user actions. It also integrates seamlessly with various platforms to ensure a cohesive marketing strategy.

Analytics: Ensure you’re making informed decisions with the comprehensive analytics and reporting tools provided, tracking your campaign’s effectiveness and optimizing accordingly.


  • Free trials available
  • Competitive yearly subscription plans

Value for money is a key consideration, and Landingi offers versatile pricing options, from entry-level to more advanced features, enabling you to scale as your business grows without breaking the bank.

Customer Support: You get access to reliable customer support and can benefit from the knowledge of an active user community.

Security and Compliance:

  • SSL certificates
  • GDPR and other regulations compliance

With Landingi, rest assured your data is secured and all legal compliance needs are met.

CMS Capabilities: You can not only build funnels but also use Landingi as a light content management system for straightforward website construction.

Data Import and Export:

  • Import from other funnel builders
  • Export data as needed

Landingi respects that your data is yours to move as you wish, giving you the flexibility to import or export your valuable business information efficiently.

Summary Table:

InterfaceUser-friendly with minimal learning curve.
TemplatesPlenty of pre-designed, customizable options.
A/B TestingEasy to implement for performance optimization.
Email MarketingAutoresponders and segmentation facilitate targeted campaigns.
IntegrationsSupports email services, CRM, CMS, and payment gateways; API access.
AnalyticsComprehensive reporting for campaign tracking.
PricingFree trial; affordable yearly subscriptions.
Customer SupportReliable support and a knowledge-sharing user community.
Security/ComplianceSSL secured, adheres to GDPR and other regulatory standards.
CMS CapabilitiesSuitable for basic website creation.
Data ManagementCapability to import/export data across platforms.

By choosing Landingi, you equip your small business with a powerhouse of marketing tools designed to optimize your sales funnel while ensuring the process is straightforward, affordable, and effective.


Core Features and Selling Proposition: SamCart specializes in simplifying the sales funnel process for small businesses. Its primary offering entails an intuitive funnel builder with drag-and-drop functionality, making the creation of custom checkout pages straightforward. To streamline sales, SamCart includes features such as one-click upsells and downsells, as well as order bumps to increase average order value.

Ease of Use and Interface: With a clean user interface, SamCart aims to reduce the learning curve associated with building sales funnels. You’ll find a selection of pre-built templates that are both responsive and customizable, catering to those without advanced technical skills.

Templates and Drag & Drop: SamCart offers a range of professionally-designed templates, which are easily adjustable through its drag-and-drop editor. This allows you the freedom to optimize your sales pages without needing design expertise.

A/B Testing and Analytics: To help improve your sales funnel’s effectiveness, SamCart provides A/B testing capabilities. Coupled with comprehensive analytics and reporting, you can discern which strategies and pages perform best.

Integration and Automation: When it comes to integrations, SamCart plays well with popular email marketing software, CRMs, and payment gateways. Additionally, its automation features include autoresponder capabilities and email segmentation based on user actions within the funnel.

Pricing: SamCart offers various pricing tiers, along with the option for monthly or yearly subscriptions. Though not the cheapest on the market, it delivers value for money due to its array of features.

Customer Support: The platform provides solid customer support and maintains an active user community, which can be especially beneficial when you’re starting out.

Security and Compliance: Data security is taken seriously with SSL certificates and compliance with GDPR and other regulations to ensure your customer’s data is protected.

TemplatesCustomizable templates with responsive design
Ease of UseUser-friendly interface with drag-and-drop editor
IntegrationsConnects with CRMs, email marketing, payment gateways
A/B TestingOptimize sales funnels effectiveness
AutomationAutoresponders and email segmentation
AnalyticsIn-depth reporting on funnel performance
Customer SupportAccessible customer service and a community of users
Security & ComplianceSSL certificates, GDPR, and other regulation compliance
PricingTiered, with options for monthly or yearly payments

SamCart’s suite of features positions it as a practical choice for small businesses looking to manage their sales funnels efficiently and cost-effectively. While it may not offer every feature of larger, all-encompassing platforms, its focused approach provides a compelling mix of tools to sell products and services online.

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